Study On The Ideology Discourse Power In We-Media Era

In a certain social class and stratum and their political representatives that always use management tools such as planning,organizing,directing,coordinating and controlling to realize their own particular interests is what we called ideological governance.They use both inside and outside of all kinds of resources for effective integration,thus achieving ideological power management purpose and mission.It specifically manifested as management authority of resource,policy and organization.Ideological management is the foundation of ideological leadership,and the realization of ideological management is the guarantee of realizing the leadership of ideology.Ideological governance mainly includes resource governance?policy governance and organization governance.We-Media era,the construction of ideological management right in China is facing many challenges.Specific performance for,Western network hegemonism squeezes the space of China's network ideological management power,the characteristics of non-rationalization of we media communication weaken the influence of ideological management power,the backward network information supervision mechanism impacts the control power of ideological management power,the insufficient innovation of ideological management mode reduces the support power of ideological management power,and the backward construction of ideological working team hinders the execution power of ideological management power,etc.Since the media age,the management subject,content,mode and environment of ideological management authority have all changed significantly.In order to enhance the identity,cohesion and influence of ideological management right in the field of we-media,it is necessary to explore the way to maintain the right of ideological management from the aspects of adhering to the leadership of the party,setting up the ideology management idea centered on the people,constantly innovating the theory of ideological management,strengthening the research on the right of ideological management,strengthening the construction of ideological managers,and innovating the way of ideological management.