Font Size: a A A

Research On The Use?Problems And Countermeasures Of Teenage Users At Tik Tok

Posted on:2021-02-24Degree:MasterType:Thesis
Country:ChinaCandidate:J P XuFull Text:PDF
GTID:2416330623976763Subject:Journalism and Communication
Abstract/Summary:PDF Full Text Request
With the popularization of the mobile Internet,the pace of people's life is gradually accelerating,More and more people get entertainment through mobile phones,and the era of national entertainment consumption has arrived.Among the nine major Internet industries,short video APP has become one of the most popular online lifestyles due to its popularity and low barriers to access.With the expansion of the short video industry and the rush to inject capital,many short video APPs have appeared on the Internet market.Among them,Tik Tok has the most fierce competition among users due to its excellent performance.From the perspective of the whole industry,the age composition of pan-entertainment users is significantly different,younger is the main feature.Statistics show that Tik Tok has become the first choice for teenagers in the vast number of short video platforms.While Tik Tok brings teenagers pleasure,leisure and abundant knowledge,it also causes problems such as over-indulgence,easy access to bad information and threat to network security.As a new force shouldering the mission of social development,the behavior of teenagers using Tik Tok has aroused wide concern from all walks of life.Based on such a background,this paper,on the basis of the existing literature,adopts questionnaire survey,in-depth interview and case analysis to provide correct behavioral guidance for young users to use Tik Tok and other short video APPs,and at the same time,better prospects for the development of short video industry.first of all,sum up the teenagers' behavior characteristics and problems when using Tik Tok,such as "excessive indulgence leads to disorder of life" "network security problem is hazardous to health of body and mind" "reduce communication desires,real life withdrawn character development" "homogeneity,stimulative information lead to mental development is not balanced" "Inappropriate contents mislead values" and "the change of language expression is not conducive to the inheritance of traditional culture".Secondly,from the platform operating,the adolescent psychology,the school and family level summarize thecauses of the problem.Finally,put forward four suggestions for improvement such as "government to perfect the relevant laws and regulations,and intensify supervision and law enforcement" "short video platform to develop new product model,improve the design defects" "Schools and families strengthen media literacy education for teenagers and innovate educational methods" "youth consciously promote aesthetic level,enhance the capacity of bad information against".
Keywords/Search Tags:Short video, Tik Tok, Teenage users, Practical problem, Communication strategy
PDF Full Text Request
Related items