Speed Up The Development Of Sports Background Of Weifang Youth Basketball Training The Condition Of Market Research

With the improvement of people's living standard and the change of consumption concept,more and more people have gradually strengthened the concept of sports value.Because the state and government policy support,the sports industry began to grow,mainly for youngsters sports training market also began to emerge,sports training institutions of various forms of various projects also appear in succession,including football,basketball,badminton,table tennis,swimming,taekwondo training institutions to carry out the sports training industry is becoming more.A new growth point of China's sports industry.Weifang city youth basketball has a wide range of student foundation,but the youth basketball training market in Weifang city is in its infancy,most training institutions in the market has just started,lack of experience,so there will be many problems.This paper adopts literature data method,questionnaire survey method,case analysis and other research methods,through field investigation on the investigation of the Weifang city youth basketball training institutions,training institutions for the type,operation mechanism,source of funds,management and participation of coaches training students,analyze,understand the current situation of youth basketball training the market in the entire city of Weifang,to find out the main problems hindering its development,Specific performance in:training institutions overall small scale,Sources of funding instability;Department,staffing unreasonable,lack of management talent management ability;lack of training institutions,propaganda means single,the overall level of coaches should be improved;the training content lack of innovation etc..A series of problems in basketball training market has put forward related suggestions:government departments should actively guide and strengthen supervision;training institutions themselves need to broaden the development scope and channels,clear business philosophy,actively shaping the brand image,improve the internal construction and personnel management,and actively introduce high quality talents,and constantly improve the curriculum system;coaches continue to participate in relevant training and constantly improve their teaching level.Hope that this study can provide help to Weifang youth basketball training institutions,improve their service quality,thus promoting the rapid development of the entire Weifang basketball training market.