A Case Study Of Wuhan Primary School A Brand

General Administration of Sport of China release and implement The sports development "much starker choices-and graver consequences-in planning" in 2016.They put forward to strengthen the youth sports club and the construction of traditional sport school to promote the physical exercise habit of teenagers,and they have to master more than a sport skills in the development goals.Ministry of education of the people’s republic of China also advocated for school physical education reform.They put forward the idea of building "a school a brand" characteristic in school sports.They try their best to solve the problem of stiff school sports,and improve teenagers physical fitness to promote the healthy growth of them.In recent years,our country has emerged a group of outstanding case of schools of "a school a brand" which has become the focus of school physical education work.At present,there are two major kinds of schools of "a school a brand" in Wuhan.One kind is the development of school-based curriculum.We have the school-based curriculum one or two classes a week.The other kind is schools with combination of education and sports.It has became stable,all involved in sports according to the school situation.The construction of the two types of schools have different characteristics.The article analysis the characteristics and problems of the two kinds of schools of "a school a brand" in the process of its construction through the investigation,and put forward the developing suggestions.We investigate the two typical primary schools of "a school a brand",using the method of literature data,interview and case study.One is Wuhan Xinhe Village Elementary School,which use the way of School-based teaching material to teach,carry out special subject research and apply for special project pilot schools.It is a development of school-based curriculum school with complete system.The other one is Wuhan Dongfanghong Primary School,which is a school of combination of education and sports that use commercial sports resources and social cooperation and service outsourcing.The study has shown as follows:Firstly,The support from the school leaders,the strong teachers,the sufficient funds to support and improve the facilities and facilities are important conditions for the success of "one school,one product" characteristic sports.Secondly,it is an important way to develop and construct schools of "a school a brand" that School-based teaching material compile,characteristics of curriculum research,and the construction of the experimental characteristic project.Thirdly,Characteristics of physical education curriculum by service outsourcing has the characteristics of low cost and high output.Fourthly,schools and outsourcing party are separated to two system management.That is the fundamental problem to restrict the combination of education and sports and service outsourcing in building schools of "a school a brand".Fifth,the lack of "a school a brand" evaluation system have a certain constraint for the development of specialty programs,Only by setting up the evaluation criteria of each dimension can we find out the deficiency against the standard,and then correct and improve it.