Research On The Influence Of Consumerism Consumption View On College Students

The trend of world economic globalization is inevitable,while the reform and opening up makes China integrate into the tide of economic globalization.Meanwhile,the life styles and values of Western capitalist countries are inevitably introduced into our country.Consumerism consumption view,as a representative of Western capitalist values,has gradually introduced into China with the pace of reform and opening up,and imperceptibly permeate into all aspects of Chinese society.In this context,the consumerism consumption view has great impacts on college students' consumption habits and ways,even the outlook on life and values,the college students shoulder the important task of building the motherland and realizing the Chinese Dream,their overall healthy growth and success are of great significance to the future of the country and the destiny of the nation.Therefore,it is an important task for us to guide college students to grasp the characteristics of consumerism consumption view,establish a moderate and reasonable view of scientific consumption,and practice correct consuming behavior.This thesis starts from the connotation of consumerism consumption view,it expounds the causes and main characteristics of consumerism consumption view,and briefly expounds the influence of consumerism consumption view on Chinese society in the process of spreading in China.Secondly,it expounds the characteristics of college students' daily consumption under the influence of consumerism consumption view,and the negative influence of consumerism consumption view to college students,this thesis analyzes the causes for the diffusion of consumerism consumption view in college students,from the aspects of society,school,family and college students' own characteristics.Finally,this thesis puts forward some effective strategies to help college students to overcome the negative influence of consumerism consumption view from the aspects of building a good social environment,strengthening the construction of campus environment,giving full play to the function of family education and improving the quality of college students,so as to help college students to strengthen their ability to resist the temptation of bad consumption,guide college students to develop good consumption behavior and habits,and then establish a correct consumption view and life values.