S Tutorial Agencies K12 Extracurricular Personalized Mentoring Program Business Plan

K12 Extracurricular tutoring market demand is large,many of the programs have not paid enough attention to the students' personalized learning needs,limiting the effectiveness of extracurricular tutoring.This realistic demand indicates that personalized tutoring will become the future trend of extracurricular training programs.Based on this,the author thinks that K12 extracurricular tutoring program has a good development prospect and profit space,plan to set up a chain of institutions providing personalized K12 tutoring,and through the systematic,standardized management means to shape the chain brand.As a second time entrepreneur,I hope to apply the theory learned in the MBA to the real life and better found the S Tutorial Agency.Based on the analysis of literature,case,interview data and investigation data,this paper firstly analyzes the overall competitive environment and development situation of Dalian extracurricular tutoring market by using the theory of PEST and Porters' physical model,and makes a business plan based on the analysis results.The Business Plan study on the organization structure,product services,environmental conditions,marketing,financial forecasting and difficult risks of S educational tutoring agency.At the same time,a variety of methods have been used to analyze the environment inside and outside the project,to formulate marketing strategy and implementation plan,to complete financial forecast and fund use plan,to analyze the risks that the project may face,and to develop methods to prevent and control risks.Overall,this paper concludes as follows:(1)The analysis of the environment inside and outside the project shows that the extracurricular training market is large,and the personalized tutoring project needs of S educational tutoring agency is large and the development opportunities are good.(2)Analysis of the financial results shows that the program may achieve higher efficiency,higher returns and feasibility.(3)An analysis of the project risk shows that the project is exposed to certain risks,but effective measures to predict the risks and control the risks in advance can effectively control the risks.