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On Optimizing The Supply Side Of Public Sports Service In Shenyang National Fitness Center

Posted on:2020-06-07Degree:MasterType:Thesis
Country:ChinaCandidate:S Y YanFull Text:PDF
GTID:2417330572978629Subject:Humanities and sociology
Abstract/Summary:PDF Full Text Request
Based on the national fitness center in shenyang public service supply and demand contradiction analysis as the research object,USES the literature material method,field survey method,questionnaire survey,mathematical statistics method,expert interview method,of the national fitness center in shenyang public service demand investigation,analysis of the national fitness center in shenyang public service supply and demand contradiction,pointed out that the development of public sports service supply side optimization strategy.The existing problems of shenyang national fitness center are as follows: there are big differences in the opening of stadium projects,and the utilization of resources is not reasonable enough;The operation and management is still in the primary contracting and leasing stage,and the sports service quality is not good.The information propaganda of the gymnasium is poor,and the information channel for the fitness crowd is not smooth.The service quality of physical fitness monitoring is not high,and the national physical fitness monitoring center is virtually empty.In the future development,the stadium should carefully analyze the actual needs of the fitness population,develop the national fitness services required by residents and used by the people,ensure the improvement and development of the quantity and quality of fitness projects,and carry out flexible and diverse fitness activities to better meet the actual needs of the fitness population in shenyang.In view of the above problems existing in shenyang national fitness center,this paper proposes the following optimization strategies from the perspective of public sports service supply side research: optimizing venue resource allocation and reasonably planning the layout of project facilities;Optimize venue management system and mechanism,and try ownership reform;Optimize supply mode and adjust venue operation mode according to market demand;Optimize the feedback mechanism and pay attention to the diversified needs of fitness groups.
Keywords/Search Tags:public sports service, national fitness, supply-side reform, optimization strategy
PDF Full Text Request
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