Research On Wechat Community And Parents’ Family Education Action From The Perspective Of Communication Science

With the continuous development of social network,the number of Wechat users is increasing.As of March 1,2018,the daily activity of Wechat reached 689 million people,and about 2.3 million Wechat groups were formed every day.Wechat has become the most important source of information for people,and it plays an irreplaceable role in people’s life and communication.For the media platform of family education,the most desired effect is that the audience is willing to accept the information it disseminates,and act in accordance with the ideas it conveys.At the same time,they are willing to disseminate the good effect,let more people participate in it,and let the Wechat platform produce greater economic and social value.The flow of family education information from disseminator to receiver is a continuous and dynamic process.The main body of education in our country is schools and parents.School education and family education need to work together to provide the necessary social security to promote the development of education in China.In the whole process of children’s education,family education is the most fundamental.Parents spend the longest time with their children,and parents have the greatest impact on their children.Therefore,parents need to constantly learn family education knowledge in order to strengthen their educational quality.In order to better understand how new media such as Wechat community disseminate family education concepts and knowledge,I have read a lot of literature about Wechat community and family education.On the basis of in-depth interviews and questionnaires,I have carried out empirical research on Wechat community disseminating family education information in theory and practice,trying to explore the impact.What is the psychological mechanism for family education information to be accepted,practiced and shared among Wechat groups? This paper tries to build a system of sharing and disseminating family education information by small groups,so as to enrich the theory of new media communication and help family education develop better in the Internet era.