A Research On The Individuation Of Ideological And Political Education In College Students In The Era Of Big Data

Enhancing the effectiveness of ideological&political education,carrying out the basic task of moral cultivation in colleges and universities,and continuously improving the influence of mainstream ideology are the problems that must be solved in today's college education.The arrival of the data era has opened another door for people to know the world.Big data is not only a technical innovation,but also provides a new value and methodology,and provides new ideas and methods for enhancing the effectiveness of education,which makes it possible to realize the individualization of ideological& political education.Through literature research,systematic research,comparative research and other methods,this paper provides supports and basis for the research content.It tries to deeply understand the era of big data accord with actual condition.In this process,we should grasp the characteristics of The Times,and integrate students' personal development with social needs creatively.We can use advanced ideas and technical means to break the predicament in traditional ideological&political education,and improve the pertinence and effectiveness in the individualization of ideological&political education in colleges and universities.At the same time,digging deeper into the value of the Big Data could help analyze and solve the problems and difficulties the ideological&political education faces.We could carry out the education in a more objective and scientific way,and understand the students' thoughts and behaviors preferably.Then we should accord to the characteristics of the students to adopt a targeted education model,which contributes to enhance the effectiveness of ideological&political education.This paper consists of five chapters.The first chapter discusses the necessity and rationality of this topic from the perspective of reasons.It holds the research characteristics and direction from the status quo in international and domestic research to deepen the understanding of the core issues.From the historical perspective,the second chapter expounds the theoretical supports and ideological source of this paper,which lays the ideological foundation for the core ideas.From the perspective of what it is,The third chapter discussed the meaning,characteristic,function,principle in-depth studies,and suggested that in the process of combinationthe big data and personalized ideological&political education,we should adhere to not only the laws of education and the growth of students,but also the principles of the education and ego education,the long-term and comprehensive,the socialization and personalization,the combination of the legalization and share-ability to further deepen the understanding of the core idea of this article;The fourth chapter discusses the opportunities and challenges from the perspective of reality,and puts forward some problems that should be paid attention to in grasping the generality and individuality of education,making rational use of data and regard the prediction results with a dialectical view.From the perspective of what to do,chapter five explores the ideological understanding level,technical support and practical level to try to build a multidimensional path to promote research further.we should first set up the thinking of big data,next make full use of the data analysis,then build data feedback mechanisms to enhance the effect of ideological&political education as well as to protect interpersonal privacy,avoiding the tendency of only data.