Research On Innovation And Growth Of ZY International Education Corporation

Under the background of “Internet +”,the Ministry of Education proposed the construction goal of “Education Informatization 2.0”,and the entire education industry tried to integrate deeply with information technology.In the field of preschool education,considerable industrial development space has spawned a number of entrepreneurial companies entering the preschool education industry,in order to seize the industry growth dividend.Some of these entrepreneurial companies come from traditional education companies,some are emerging technology companies,but they all need to succeed by choosing the path of innovation development of Internet + education.This thesis starts with the current situation and pain points of the preschool education industry and the growing confusion of ZY education company.It introduces the theory of early childhood education,innovative educational technology research,enterprise innovation theory and enterprise growth theory.And through the analysis of the enterprise innovation,growth status and the existing problems of ZY Education Company,combined with the relevant theoretical methods of strategic planning,the vertical framework analysis of innovative management “search,selection,implementation,and acquisition”,the vertical framework analysis of innovation management “innovation strategy,innovation process,and innovation organization”,enterprise growth stage analysis method and enterprise growth strategy process planning method,it designs ZY education company's innovation and growth strategy.Although the strategic plan is based on a specific corporate environment,development stage and industry type,it includes both ZY's personalized strategic planning rules and a general strategic plan for similar or different types of companies in the same stage of development.For example,the design of innovative organizations,the framework of innovative search and selection,the guaranteemechanism for the successful development of innovative products,innovative network planning,growth strategy planning methods and implementation guarantees.This has guided the direction of ZY's next development and provided a reference for companies with similar growth pains.