Research On The Influence Of Network Live Broadcast On Ideological Education Of College Students And Its Countermeasures

Network live broadcast industry is popular among college students,which permeates every aspect of their daily life,study and entertainment.However,there are some problems,such as insufficient monitoring,incessant live broadcast chaos,and arbitrary dissemination of various social thoughts in the field of network live broadcast,which mislead the value identity and value judgment of some college students,resulting in their loss of critical thinking and overall vision,too much dependence on the network for self-expression.To certain extent,it also weakens identity on the mainstream ideology of college students,impacting the effect of ideological education on them.Therefore,in-depth analysis of the psychological dynamics and behavior characteristics of college Students' participation in the network live broadcast,research on the influence of the network live broadcast on college students' ideological education and its dissemination rules,as well as countermeasures and suggestions by using the network live broadcast are of great practical significance to strengthen college students' recognition of the mainstream ideology and build up college students' confidence in the cause of socialism with Chinese characteristics.By means of literature analysis and questionnaire survey,this paper analyzes the current situation of college students participating in network live broadcast and receiving ideological education of network live broadcast,and holds the view that network live broadcast has a double effect on college students' ideological education.On one hand,network live broadcast enriches the way of ideological education for college students.It is beneficial to give full play to the initiative in the process of ideological education of college students.It is also good to improve the appeal and pertinence of ideological education of college students.On the other hand,network live broadcast weakens the guiding role of ideological education of college students,the Impact on the effect of traditional ideological education of college students;Also,it dispels college students' rational identification with ideological education.Based on this,this paper puts forward countermeasures and suggestions to strengthen ideological education of college students by means of network live broadcast.Firstly,to consolidate value education and enhance the leading force of mainstream ideology.Secondly,to update the content of education and give full play to the educational function of network live broadcast.Thirdly,to strengthensupervision and create a good environment for live network,which aims to give full play to the advantages of network live broadcast on ideological education of college students,reduce the negative impact of network live broadcast on ideological education of college students,and promote the combination of new media technology and traditional ideological education of college students,so as to benefit ideological education of college students.