The Study On The Impact Of The Marathon And Urban Culture Of Nanning

As is konwn to all,marathon event is a sports event which is suitable to show the city development and the cityscape.In recent years,as a quasi-public product,the popularity of marathon events in various cities is becoming higer and higher,which has attracted many participants because of its large number of participants,good atmosphere and fewer qualification restrictions.The running of marathon event is of great significance for the effective utilization of urban resources,promotion of urban cultural propaganda and promotion of urban cultural construction.This paper takes the impact of the marathon event on the urban culture of Nanning as the research object,and uses the research methods of literature,Field Investigation,interview and case study to integrate theory with practice,taking urban culture as an object and the marathon as a carrier,this paper makes a detailed analysis from the perspectives of the organizers,the participants,the government,the media and other different subjects,and studies the impact of the marathon on the development ofurban culture in Nanning,it provides a theoretical basis for the development of Urban Culture in Nanning and a practical reference for the development of Urban Marathon in Nanning.The main conclusions of this paper are as follows:1.Marathon Event is a kind of urban culture,but also a high-quality carrier of urban civilization.The development of the Nanning International Marathon Event not only promoted the dissemination of urban culture,but also promoted the construction of material culture,the perfection of management culture,the improvement of spiritual culture and the inheritance of national culture in Nanning city.2.The development of the Nanning International Marathon Event depends on its geographical advantages,highlighting the two major characteristics of national integration and ASEAN exchanges.It actively disseminates Nanning's unique culture to the outside world and also takes into account the absorption of high-quality foreign culture.At the same time,the factors such as the organization service and the shaping of the brand of the competition in the running of the organization have different influences on the construction of the city culture of Nanning.3.The organization and operation experience of Nanning international marathon needs to be improved,which result in the urgent need to strengthen the promotion of the Nanning International Marathon to the cultural construction of Nanning city,nanning's approach topromoting urban culture through the marathon is also in need of refinement.The effective interaction between the marathon and the urban culture of Nanning requires the government to strengthen the Macroeconomic regulation and control,regulate and guide the Nanning International Marathon Event,and maintain the safety guarantee mechanism for the event.At the same time,the organizers of the marathon Event have encouraged sponsors to contribute to the Nanning International Marathon,we should attach importance to the quality of the events,improve the system of the events,combine with the new media to expand the social influence of Nanning International Marathon Event,and guide the participants to display a good image of the city and carry forward the spiritual and cultural connotation of the city.