The Research On College Students' Ideological And Political Education From Perspective Of New Media

The rise and development of the new media has changed people' s living habits and the way of their acts.The college students who are active in thinking and strong in accepting new things have become the main fans of new media,and their life,learning,ideas and other aspects are all deeply affected.New media provides college students with more information sources,richer information contents and more flexible communication methods,meanwhile,its wide application also has some negative effects.The influence of good and bad information on college students whose values are still in the formation period could not be ignored.At the national conference on ideological and political work,President Xi once pointed out that :“Driven by new media and modern technology,the ideological and political education in colleges should become more flexible,should be highly integrated with information technology and should be more attractive and have strong sense of contemporaneity ”.Therefore,It has become serious for the educators to figure out the advisable strategies to combine ideological and political education work with new media technologies effectively,to ensure the constant content innovation and the progress of this cause in virtue of the effective use of new media.Based on the reality of ideological and political education in the new environment in China,this study carries out the research work of college students' ideological and political education from the perspective of new media by following the idea of discovering problems,analyzing problems and solving problems.On the basis of survey research,this research expounds the present situation of college students' ideological and political education,digs up existing problems,analyses the reasons,and tries to give some effective approaches and innovation strategies.This research mainly contains the following four chapters: Chapter 1 mainly talks about the background,the significance,domestic and foreign status of this research,research methods and innovations.Chapter II lays a theoretical foundation and provides empirical data for the research of this paper which illustrates the important concepts: new media,the ideological and political education of college students,and briefly submits the present situation of ideological and political education of college students under the environment of new media.Chapter III studies the existing problems and analyzes the causes of the problems from the perspectives of educational carriers,educational content and media literacy.Chapter IV discusses the advisable strategies for the promotion of college students' ideological and political education in the new media environment,such as establishing new media awareness,broadening educational approaches,innovating educational models and integrating various forces to form educational resultant force.