Research On Marriage Consumption From The Perspective Of Symbolic Consumption

From the perspective of consumption sociology,this study takes Tule ntalagacha in Tongliao City as an example,under the guidance of symbolic consumption theory,analyzes the phenomenon of marriage consumption in different years,summarizes the characteristics of local marriage consumption and the causes of this phenomenon,and puts forward its own suggestions for the phenomenon.At present,in the process of marriage consumption,a large number of symbolic commodities appear,focusing on brands and competing with each other to show off their success instead of the fine tradition of thrift.It is found that this phenomenon is closely related to the economic development,cultural change and social progress in rural areas.This paper consists of five parts: introduction,text,conclusion,references and appendix.The introduction includes the literature about this research,the significance of the topic,the research methods and the related theories and concepts.The first chapter describes the basic situation,marriage customs and their changes,consumption customs of tulentalagacha.The second chapter analyzes the marriage consumption in different years.Mainly from the bride price,house,car,furniture decoration and wedding banquet analysis of the changes in consumption.With the growth of income,people's living standards are constantly improving,and income is the basis of consumption.People have attached great importance to marriage since ancient times and are willing to invest in marriage.As people's lives get better and better,so do their demands.Nowadays,it takes a lot of money to complete a marriage.The third chapter summarizes the characteristics of marriage consumption at the present stage through the analysis of the phenomenon,and analyzes the causes of the characteristics.At present,the rural marriage consumption has the characteristics of brand and comparison,which is not accidental.The main reasons are the improvement of people's purchasing power,the influence of culture,the change of personal views and the development of media.In the third chapter,some suggestions are put forward.The conclusion briefly summarizes the research content,the deficiencies in the writing process and the deficiencies in the analysis of data.