A Study On The Public Relations Role Of Martial Arts In "Jianghu Biao"

Wushu culture is an important part of national sports culture,carrying thousands of years of cultural genes slowly forward into the river of history.The Chinese martial arts has never been interrupted until now,which is closely related to the value function of the martial arts itself.It is precisely because of this historical gene that martial arts can still burst out strong vitality in the new era.Although it is well known to people,most of people's knowledge of it comes from literary works or film and television programs.Sword and shadow,chivalrous and righteous,happy grudges are people's yearning for the distance between rivers and lakes,the Biao Bureau is full of "mystery" and become the creator of literature and art the object of favor in the mind.These artistic darts are also always talked about,gradually the darts are misread as a symbol full of violence.This kind of interpretation of art processing,the root of which is the consistent stereotype of martial arts.People's memory is always driven by the inertia of thinking to block the existence of wisdom,chivalrous,public relations and so on,only to retain the existence of violence that people are more willing to accept,so the one-sided resort to force has become a very common consensus on the Biao Bureau.There is no exception in the relevant research mentioned the embodiment of the Chinese martial arts ability of the Biao Bureau,but for the means of protecting darts more or more focus on the ability of martial arts skills.This leaves the academic space for research and discussion,and takes this as the central content,puts forward the hypothesis,carries out the research.This research is mainly based on the previous research to continue deep excavation and improvement,using the literature method and logic analysis method.First,the article combs the historical literature and the previous research results,obtains the information from the literature,through their related research to the Biao Bureau,concludes that the Biao Bureau is armed and non-armed intelligent means to protect darts,analyzes the armed capital and public relations capital composition of the Biao Bureau;secondly,through the use of public relations theory,analyzes the unique position of public relations ability in Chinese traditional society,acquaintance circle,human power.Analysis of the Agency's requirements for undertaking public relations activities The ability to prepare reveals the interaction between the darts bureau and the river and lake green forest and merchants.Finally,through themultiple values expressed in the darts protection process of the darts bureau,we can broaden the research perspective,fully understand the social role of martial arts,enrich the theory of martial arts research,and provide objective guidance for the future development of martial arts,especially for the overall shaping of martial arts in the training process.while providing native cases for public relations studies.