Research On Self-identity Of College Students Based On The Tripartite Model Of Self-construal

In the era of picture reading,with the continuous enrichment of virtual scenes,retouching social interaction has become one of the important ways of information dissemination.People release photos on social media,and "ideal self" and "real self" are constantly interwoven.Individuals construct their own social relationships while presenting themselves.Therefore,based on the tripartite model of self-construal,this paper selects 30 college students as research samples,and analyzes the change of cognitive paradigm and communication mode of the visual modification technology of Retouching,as well as the process of identity construction of individual self,relational self and collective self through in-depth interview.It is found that the individual constructs the "ideal self" and continues the packaging of human design style.The degree of self construction of the users of strong and weak relationship platform is different.The users of strong relationship platform are more thoughtful,while the users of weak relationship platform pursue freedom.In the context of collective communication,people are constantly staring at themselves and others under the spiral of group pressure.As the backstage support,the association between the collective and the individual restricts the performance behavior of the front desk.Finally,the conclusion is drawn: the self-identity under the consumption of visual symbols has timeliness,and there is a certain degree of "diminishing marginal utility";and the interactive performance of the retouching in the context of relationship presents a circle operation: the weak relationship communication is the content leading under the direction of prevention,the strong relationship communication is the relationship leading under the direction of promotion;the individual's retouching social interaction is a triple self game,and the virtual self is also a kind of "limited self" under the rule of aesthetic culture.