Analysis On The Supply And Demand Gap Of Rural Financial In Shandong Province

Under the background of the new economic normality,the rural finance has important significance to the development of rural economy.Rural finance provides financial services to the medium-sized and small enterprises and farmers to improve the income of the medium-sized and small enterprises and farmers,and to promote the development of rural economy.On one hand,the number of the financial needs of farmers is large,and it presents a diversification characteristic;on the other hand,will of the formal financial institutions loans to farmers and rural small and medium-sized enterprises is not strong,resulting in the problem of long-term loans is difficult has not been effectively improved.Most farmers still have no place to borrow when they face financial difficulties in production,which in a certain sense form a vicious circle of negative feedback,so that farmers have a negative understanding of the formal financial services.There is a gap in the rural financial volume in Shandong province or not,how to accurately measure and analyze the formation of the gap is the starting point of our research.Through the calculation and analysis of the financial model,the problem of insufficient supply of rural financial credit in our province has seriously affected the development of rural finance.The establishment of credit game model doesn't only shows the basic credit game relationship between financial institutions and farmers,but also arrive at that the credit period is short,the lack of suitable collateral,lack of control mechanism,rural credit system is not perfect and the main credit lack of rational and so on lead to the credit supply shortage situation.To analysis these problems one by one,and then make suggestions to realize the balance between supply and demand.This paper consists of six parts,each part will display the theme of the article from different levels.The first part is the introduction,which introduces the significance,background,domestic and foreign literature review,as well as the main research content,unique innovation and research ideas and methods.The second partis the overview of the theoretical basis of this paper,introduces the theory of financial repression and financial theory,information asymmetry theory and credit rationing theory.The third part explains the current situation of rural finance in from the aspects of supply and demand in Shandong province.The main body of rural financial demand is divided into farmers and township enterprises,the main body of rural financial supply is divided into formal financial institutions and informal financial institutions.In the fourth part,we use the theory of financial volume to calculate the gap of rural finance in Shandong Province,and use the model to forecast the gap value of the next three years.The fifth part uses the game model to analyze the causes of rural credit supply in Shandong Province.The rural financial credit period is too short,the rural credit supply and demand is not reasonable,the lack of effective Collateral Credit of rural credit,rural credit supply and demand information asymmetry,easy to cause the rural credit rationing problem.In the sixth part,the author gives some policy suggestions for the development of rural finance in Shandong Province,aiming at the causes of the shortage of rural finance,to make the paper have certain practical significance.