Study On Enterprises Socially Responsible Investment And Innovation Performance

In recent years,corporate socially responsible investment has received extensive attention.Enterprises are actively engaged in socially responsible investments.This will not only help establish a good public image,but also can obtain the loyalty of employees and customers and the trust of shareholders and community.High-tech enterprises as an important growth point of economic development play a decisive role in the development of the whole economy.In pursuit of innovation and profit maximization,it is necessary to invest in socially responsible investments with higher standards to balance the development of business,society and the environment.At present,there is little research on the relationship between SRI and innovation performance of high-tech enterprises.This paper studies the impact of corporate SRI on innovation performance taking high-tech listed companies as a sample.And the samples of Fujian Province were compared with the national samples.The normative research method and the empirical research method are applied to this paper.Firstly,it introduces the background,research significance,basic framework,main innovation points and relevant concepts of the selected topic and makes a collation of the current literature.Secondly,it analyzes the present situation and existing problems of innovation and SRI in China's hi-tech enterprises.Thirdly,based on the stakeholder theory,the mechanism of SRI to its innovation performance is put forward,and the corresponding hypotheses are put forward.In the end,the empirical study is conducted on the A-share high-tech listed companies in China from 2010 to 2015,on the basis of which the regression results of the national sample and the Fujian sample are compared.The main contributions of this paper are as follows:1.Found the current high-tech enterprise innovation problems.It is mainly manifested as follows:the system of technological innovation system is not perfect,the incentive mechanism of effective technological innovation is lack;the willingness of technology innovation is not strong,and the investment of technological innovation is not enough.2.Compare and analyze the status of high-tech enterprise's SRI.The SRI of national and Fujian high-tech listed companies all showed an upward trend,and the gap between the two was gradually narrowed.High-tech enterprises in Fujian Province have higher SRI to investors,employees,communities and governments than in the whole country,while the high-tech enterprises in Fujian province have lower SRI to consumers than the national level.3.High-tech enterprises can promote the promotion of innovation performance by SRI.In this paper,the empirical results of the national sample and the Fujian sample show that the SRI of the high-tech listed company has positive effect on the innovation performance,but the Fujian sample is not significant.4.The effect of sub-index of SRI on innovation performance is different.The innovation performance of the sub-index of SRI is tested,and the innovation performance of each sub-index is found to be different.The results are as follows:there is a significant negative correlation between the SRI of investors,community and government with innovation performance,while the SRI of consumers and employees and innovation performance is significantly positive correlation.