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"Go Out" Strategy Of Fiber Industry Under The "One Belt And One Road" Initiative Based On HengTongOptic-Electric Co.,Ltd.

Posted on:2019-07-16Degree:MasterType:Thesis
Country:ChinaCandidate:H WeiFull Text:PDF
GTID:2429330545460754Subject:International business
Abstract/Summary:PDF Full Text Request
More than two thousand years,the silk road got good support and trust from people of all countries,not only promote the economic and trade exchanges with neighboring countries and regions in our country,has promoted cultural exchanges and integration of our country and around the world.In the 21 st century today,facing the complex economic situation at home and abroad,in the face of the current situation of China's economy is the new normal,Xi President put forward the strategic idea of "area along the" great,in our country at present the key stage of economic transformation and upgrading of internal and overcapacity,the case of the economic crisis,make our country's economy entered a new stage and new growth point.Over the years,our country's economy has maintained high speed of development,our country has already created serious structural contradiction of industry and the pressure of excess production capacity,and the strategic plan of "area",it is to deal with the current path on the solution of the conflict and pressure.Over the past few years,due to the policy of good,optical fiber industry has been rapid development,the expansion of the fiber domestic enterprises have a big action,make me domestic fiber industry capacity has increased dramatically,with optical fiber in our country the trend of the market increasingly saturated,optical fiber industry appeared signs of excess capacity.Based on this,based on the strategy of "area" as the background,fiber industry is facing a good foreign expansion and investment as the breakthrough point,analysis the "area" all the way along the condition of fundamental facility that the countries and regions,and found that there are a lot of market demand in its fibre,and fiber optic fiber industry enterprise in our country is important opportunities for foreign investment and excess capacity crisis,I choose the photoelectric co.,LTD.,jiangsu prosper prosper photoelectric co.,LTD.,under the "area" strategy successfully realizes the enterprises to go abroad,as the mainstay of fiber industry,macro level political,economic,social and technological analysis of its "neighbourhood" all the way along the countries and regions of the risks and challenges faced in the foreign investment and expansion,the micro level to study the successful implementation of the strategy of "going out" of the key factors,and to summarize the experience of foreign expansion,and from the enterprise innovation ability,talent strategy and corporate culture are proposed,for other enterprises in foreign investment mode selection and implementation of the strategy of "going out" has made a strong reference.
Keywords/Search Tags:Optical fiber industry, “Go out”, PEST analysis, AHP analytic hierarchy process
PDF Full Text Request
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