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Mobile Game Business Valuation

Posted on:2019-03-15Degree:MasterType:Thesis
Country:ChinaCandidate:F M LiuFull Text:PDF
GTID:2429330545470855Subject:Asset appraisal
Abstract/Summary:PDF Full Text Request
With the development of mobile internet,the mobile game market is becoming increasingly hot,and the related property rights transactions are also carried out frequently.The value assessment of mobile game companies has become a key issue in the development of property rights transactions.In these related economic activities,the value assessment of mobile game companies also attract the attention of investors and corporate management,and we should attach importance to it in academia and practical applications.First of all,I describes the characteristics of mobile game companies and the advantages and disadvantages of traditional value assessment methods.It also analyzes the applicability of EVA evaluation model to mobile game companies,and introduces the theory of EVA assessment model,including the correction of EVA assessment model and the intervention of market methods into EVA assessment model.I introduce the basic information of Kunlunwanwei,evaluate the company through the EVA assessment model,and then use the market modification model to improve the assessment results.Through the comparison of Kunlunwanwei's assessment results and market value,we drawn the conclusion that the EVA market correction evaluation model method is effective.This article base on the characteristics of mobile game companies,carrying out research on how to build a EVA assessment model of mobile game companies,and looking for the key points for EVA assessment model in assessing the value of mobile game companies.In practical applications,according to the characteristics of business valuation,the assessment model is corrected for the market model,and achieve the division of development period of enterprises.After research and case analysis,the EVA market correction evaluation model method takes into account the characteristics of mobile game companies.The method is suitable for assessing the value of mobile game companies.
Keywords/Search Tags:Business Valuation, Mobile Game Companies, EVA, Market Factor
PDF Full Text Request
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