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Research On The Formation Mechanism Of Rural E-commerce Cluster

Posted on:2019-01-29Degree:MasterType:Thesis
Country:ChinaCandidate:Y T MaoFull Text:PDF
GTID:2429330545481434Subject:Engineering
Abstract/Summary:PDF Full Text Request
The formation and rapid development of rural e-commerce cluster not only promote the development of the local economy,improve the people's affluence,but also provide new ideas for the development of the rural economy in other areas of our country.Therefore,it is necessary to explore the formation mechanism of the rural e-commerce industrial clusters,and to explore with what conditions villages are most possible to form the rural e-commerce clusters.Based on the summary of previous research results,this paper studies the formation mechanism of rural electric business cluster.Compared with the case analysis commonly used in the academic circle,the factors that affect the formation of the rural e-commerce cluster are obtained.In this paper,a kind of double fire soft set algorithm with large data processing ability is selected.In this paper,we build an exploration model of the influence factors of the rural e-commerce cluster based on the dual fire soft set,and calculate the 55 groups of sample data through the reduction algorithm,and get the key factors,importance and decision rules that affect the formation of the rural e-commerce cluster,thus explain the formation of the rural e-commerce cluster,and further get some management implications.The following achievements have been achieved:(1)The factors that affect the formation of rural e-commerce cluster are further improved.On the basis of the influential factors obtained by previous studies,this paper,based on the inspiration and information obtained in the interview,increased the possible factors such as the number of "population" and "government propaganda" in the existing factors group,thus get more factors which may affect the formation of rural e-commerce clusters.Through the reduction calculation of two shot soft set,we find that some factors,such as "population size",are the core factors of the reduction.(2)The importance of the key factors after the reduction and reduction is obtained.Based on the theory of bijective soft set,this paper constructs a research model for the formation factors of rural e-commerce cluster.By quantitative calculation,the reduction of factors and the importance of each factor are obtained.Based on the calculation results of the importance of reduction and reduction of various factors and decision rules,it is possible to put forward some suggestions to improve the current shortage of villages,which is of great significance for the cultivation of rural e-commerce clusters.(3)The decision rules are obtained.In this paper,by establishing a dual fire soft set decision system,the decision rule is not single and isolated,but is a combination of factors with different decision-making coverage.In this paper,a decision rule with large coverage is selected to analyze and get the key rules that can't form or fail to form rural electric business cluster.Through the research and analysis,the influencing factors and decision-making rules can better reflect the internal demand conditions of the rural electricity supplier cluster.Because of the distribution of sample distribution in many provinces in the central and western provinces,the conclusion is suitable for the cultivation of the rural e-commerce cluster in the central and western provinces,which is fit for the development strategy of the central and Western countries,and provides suggestions and ideas for the replication and promotion of the formation path of the rural industrial clusters in China.
Keywords/Search Tags:Rural e-commerce Cluster, Taobao village, Bijective soft set, Formation mechanism
PDF Full Text Request
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