Research On The Expanding Strategy Of China Arab Purchase(Shanghai) Electronic Commerce Co.,Ltd.Belt And Road Initiative Strategy In The Middle East Market

China has rich natural resources and human resources,and with the continuous improvement of C hina's independent research and development level,China occupies more and more important parts in the world science and technology field.Economic integration in the world today,brought hitherto unknown opportunities for the development of C hina economy,and C hinese has been deep into the world economy and trade to the important role for the development of the world economy.China Arab Purchase(Shanghai)Electronic Commerce Co.,Ltd.is a cross-border e-commerce enterprise,which is registered in Shanghai Free Trade Zone,and is committed to the integration of domestic resources into the stage of cooperation,B2B2 C cross-border social electricity supplier also outside the Internet personal life service platform for the extension,gradually build a face the Middle East Internet cross-border services ecosystem.In February 2015,China's national development and Reform Commission issued a formal "The Belt and Road" strategic goal,"The Belt and Road" started by the strategic deployment phase truly entered into the implementation phase."Belt and Road Initiative" strategy has been advocating "peaceful coexistence" and "economic development","exchange of politics" and "culture".Under the initiative of this international strategy,C hina has carried out many deep level exchanges and communication with its neighboring countries.In recent years,the card China Arab Purchase(Shanghai)Electronic Commerce Co.,Ltd.in the Chinese government issued the "The Belt and Road" strategic background,actively practice and development of the strategy of "going out",to ease the e-commerce industry overcapacity,the industry needs to upgrade problems.Because the Middle East Arabia state is very urgent need low from the traditional economy to energy services,events,e xhibitions,entrepot trade and other diversified economic structure,makes the card China Arab Purchase(Shanghai)Electronic Commerce Co.,Ltd.has very important strategic development needs and conditions in the expansion and development of the market to the middle east.Therefore,this article from the "The Belt and Road" national strategic development direction,according to the present situation and development of domestic e-commerce industry C hina Arab Purchase(Shanghai)Electronic Commerce Co.,Ltd.according to the actual situation of Agel Ecommerce Ltd,according to the theory of knowledge management strategy are discussed,and the strategic choice on the basis of detailed analysis of company to open up markets in the Middle East,for C hina Arab Purc hase(Shanghai)Electronic Commerce Co.,Ltd.provides specific suggestions to implement the strategy in the Middle East market.Research shows that: "The Belt and Road national strategy and e-commerce industry development strategy and industry to provide s upport for the company's Manulife market development in the Middle East;to the external market after the core market is the right space optimization strategy of company to expand the Middle East market.