Strategic Research On Developing Modern Logistics In Zhangjiakou South Freight Yard

In recent years,with the rapid development of the market economy,China's logistics industry has rapidly risen and railway freight transportation is undergoing an unprecedented severe test.In 2013,the railway company was formally established.This unprecedented reform has undergone tremendous changes in the production,operation and transportation organization of railway freight,resulting in a qualitative leap.However,although the freight reform has achieved certain results,it is still a long way to go.It needs to be further market-oriented,optimize equipment and facilities,change from single-transportation to diversified operations,integration of resources with social transport resources,and rely on e-commerce platforms to constantly advance towards modern logistics.Only by this way,we can continuously advance towards modern logistics,and then achieve sustainable development.The thesis takes the Zhangjiakou South Freight Yard as the research object,through collating and analyzing the relevant information and documents of railway freight transportation,familiar with the development status of domestic and international railway freight transportation,and analyzing the status of Zhangjiakou South Yard operation and management,and based on the theory of modern logistics,The necessity and feasibility of developing modern logistics in Zhangjiakou South Freight Yard was put forward.Then,we analyze the internal environment and external environment of the modern logistics strategy of Zhangjiakou South Freight Yard,and use the SWOT matrix analysis method to analyze the strengths,weaknesses,opportunities,and threats of developing modern logistics,construct the SWOT matrix,and Quantitatively analyze the strength of each factor and the overall strength,construct strategic quadrilaterals,calculate strategic azimuths and strategic strength factors,and determine the types of developing modern logistics strategies.Combining with the strategic guiding ideology and goals,it proposes specific strategies for the development of modern logistics.Finally,the paper analyzes the strategic implementation guarantee measures for the development of modern logistics in the South Yard of Zhangjiakou.