Research On Business Model Of Y Company

Global civilian UAV market is currently in the initial stage of development,China's civil unmanned aerial vehicle market as a late start,is still in support of the incubation stage.For different civil fields,the national civilian UAV enterprises are gradually increasing.China's industrial-grade civil unmanned aerial vehicle enterprises how to improve their business model,to achieve the development of enterprises more and more urgent.Based on the theory of business model of stakeholder transaction structure,this paper analyzes the commercial model of commercial UAV U,the six business models of positioning,key resource capability,business system,profit model,cash flow structure and enterprise value The paper analyzes and designs the business model of the commercial UAV company.The internal and external stakeholders of the enterprise are positioned,and how to realize the interests of the stakeholders were designed;for enterprises in the products and technology,professional priority,human resources,unmanned aerial training legal certification of four aspects Combined with the domestic industry-level civilian UAV enterprises profit model trend,the profit model for the enterprise to carry out the research and development,production,sales and other aspects of the design;Finally,according to the financial statements of enterprises from 2013 to 2015,the paper compares the main financial indexes such as assets,liabilities,operating income and net profit,and analyzes the cash flow of the enterprises Structure and enterprise value.It is hoped that business model analysis and business model design will help enterprises to upgrade their business models and ultimately enhance enterprise value.