Research On The Strategy Of Internet Finance Development In The A Small Amount Finance Group

The rapid development of social economy,we've entered the era of big data,the Internet concept,Internet technology has been mature,represented by ants spend bai,the balance of the emergence of financial products.It marks the Internet financial development rapidly.Internet financial has unconsciously entered innumberable families,and closely related to life,consumption,We Chat Lucky Money taobao,pay treasure to transfer,network capture to expend raise and so on a series of Internet,network the life let people away from the traditional financial way,save time,accelerated the pace of life of people,has a far-reaching significance on the rapid development of Internet financial.This paper mainly introduces the main business and development status of A SMALL AMOUNT Finance Group,and sums up the problems existing in the development of Internet finance.If A SMALL AMOUNT Finance Group hope to stand out in the Internet financial industry,occupy a certain market status,it is necessary to optimize its P2 P business and avoid financial conflicts,in order to solve the existing problems and realize sustainable development.Therefore,in the current market conditions and competitive environment,what kind of enterprise development strategy is crucial for the future survival and development of the company.According to the method of SWOT to analysis the financial group,the advantages and disadvantages of the Internet financial business development,opportunities and threats,and combining with the reference group in the future new development goals and positioning,formulate the development strategy of growth,and presents a concrete strategy implementation plan.