Research On Formation Mechanism Of Reverse Survival Phenomenon Of Crisis

Crisis management affects organizational survival and development,has been received wide attention.The traditional crisis management mainly divides into two parts: the events perspective(countermeasures and strategies)and process perspective(crisis management stage).The paper draw lessons from the crisis management process perspective,analysis crisis action and results of four high-tech enterprise product quality crisis through case study.Crisis action includes four stages and customer satisfaction(short-term)and similar crisis management situation(long-term)will be divided into it is proper or improper.Through analyzing four enterprise crisis action found that crisis " reverse survival " phenomenon.To explore effect mechanism,the paper introduces the organizational legitimacy,from the perspective of external and internal organizational legitimacy analysis found that crisis action legitimacy has two paths: from external to internal or from internal to external.Behind the paths is the channel power game between internal and external stakeholders.This paper further introduces channel power and found improper crisis action is able to gain legitimacy,because enterprise has strong channel power,which can control and influence the behavior of other members.Finally,the result is: Crisis action proper or not is not necessarily positive relationship with the enterprise development,and Enterprise gaining crisis action legitimacy whether will directly influence enterprise development.Crisis action is proper or not doesn't affect the formation of crisis action legitimacy directly,but by the adjustment function of channel power.The paper concludes some new views which different from traditional crisis management research on research object,research methods,theoretical basis,crisis action,effect mechanism and the study and it introduce the organizational legitimacy and channel power,found that external and internal legitimacy is interactive through the game of channel power.This paper provides a theoretical basis and practical reference for the enterprise crisis management...