Change Of Operation Strategy In KE Company At The Mobile Internet Age

Massive data information is constantly affecting the development of all walks of life in the Internet era,while the fragmentation of mobile Internet data and unstructured makes it difficult to increase the use of information.How to effectively use the mobile Internet data,and its effective integration into the operation of the company,to give full play to the utility of big data is the time.In the Internet era,combined with the use of big data,the whole manufacturing supply chain,and the microelectronics manufacturing operations to study the opportunities to improve the operation strategy,will help to promote the companies which like KE company at the mid of supply chain to adapt to the benefit bring by Internet era.This paper studies,as the breakthrough point,based on the practical work of micro-electronics manufacturing enterprises,the system analysis of the possible method about how to use big data in the micro-electronics industry,and based on KE Company,to find out the realistic way of operation strategy improvement.Based on the possible big data application method in KE Company,combined with the basic theory of big data applications in the industry development in the microelectronics manufacturing enterprises,to systematic analyze the way of operation management method improvement.This article mainly focus on the trend that the consumer market gradually possessed by the mobile hardware,focusing on the effect of mobile internet to KE company operation mode and the effect to the companies like KE in the microelectronics manufacturing industry field.Further,analyzes the microelectronics manufacturing industry operation strategy improvement details method which based on mobile Internet data application.Especially,takes KE Company as an example to apply and verify the method.Through the whole analysis,the following content can be concluded.Firstly,the application of big data in micro electronics manufacturing industry is the trend,which will effectively enhance the sensitivity of micro electronic manufacturing enterprises to the development trend of electronic devices.Secondly,the development trend analysis rely on the mobile internet big data analysis,but the key point is the big data collection and mining method,safe and efficient information sharing system established in the company,and also the efficiency of big data application.The last point,a company who want to improve the operation efficiency by using internet big data,need proper upgrade to existing internal information sharing system,optimize the information sharing system.