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Study On The Crisis Of Integrity Of Micro Businessers In Network Consumption

Posted on:2019-07-15Degree:MasterType:Thesis
Country:ChinaCandidate:F L WanFull Text:PDF
GTID:2429330596950016Subject:Sociology
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In recent years,the development of mobile network is mainly reflected in the increasing consumption of modern people's network,and has formed a certain consumption habit.In recent years,the rapid growth of micro-business practitioners has caused great controversy among the broad network consumer groups,because micro-business is a low threshold to enter the business field.A mobile phone or tablet can be used to run micro businesses,and the ease of entrepreneurship has led to a large number of individuals and teams entering this fast-growing business environment.A large number of practitioners without discipline and rules emerged.There are some speculative pit,Mongolia and deception.The industry of micro-commerce is an emerging field,which was born in the process of the government's policy of promoting entrepreneurship for all.The emergence of this industry to a certain extent solved the employment problem of some people in China,eased the employment pressure facing the country.At the same time,to a certain extent,it promoted the overall development of Commerce and made the national economy more diversified.While people enjoy convenient shopping,they are also hurt by a large number of undesirable micro-merchants.Fake and inferior products flooded the online market,resulting in people's negative emotions towards this group,resulting in a lot of mistrust of micro-merchants practitioners.It is the responsibility and obligation of a sociologist to recognize and study the social problems arising from the group of micro-quotients.After a large number of investigations,it will form the motivation of micro-quotient's trust crisis research.This paper focuses on the origin,formation and development of micro-quotient to expound the credibility crisis of micro-quotient in network consumption.In this paper,a large number of data are obtained from a questionnaire survey on the employment status of micro-businessmen in China to illustrate how micro-businessmen and consumers build trust and achieve transactions in the process of trading and ultimately become loyal customers or deceived sociological logic.Through the relevant theoretical tools of sociology,this paper analyzes the trust crisis of the group of micro-businessmen and the establishment and improvement of relevant national systems.
Keywords/Search Tags:Micro-business, Business ethics, The entrepreneurial, Credit crisis, Network consumption
PDF Full Text Request
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