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Research On The Competitive Strategy Of Baotou Steel Union Seamless Steel Tube Plant

Posted on:2011-12-08Degree:MasterType:Thesis
Country:ChinaCandidate:S Y WangFull Text:PDF
GTID:2431330488992421Subject:Business administration
Abstract/Summary:PDF Full Text Request
After almost 20 years of rapid development,Output of china steel industry is from 1990 to 2008,6635 tons of 50091 tons(equivalent to Japan's four times,America,Germany,5 times of 11 times),the rapid expansion of production capacity has brought the fierce competition between industry.The steel industry industrial concentration is decreasing,several big steel enterprises accounted for only the total output around 40%of the industry.The original production expand and new entrants into the steel enterprises,continuously continuously diluted the profits.By 2008,the financial crisis,and iron ore prices continue to rise,the Chinese steel industry is close to the industry.Should see,steel industry in a long term,after extensive expansion must a major adjustment.At present,China's urbanization,industrialization,the task is still arduous domestic steel industry development potential is tremendous,fundamentals of no change.In this crisis,how the market share,and how to make good use of the national steel and iron industry adjust and revitalize planning policies,m&a,will become China's steel enterprises future development trends.In this.context,baotou steel seamless steel pipe al facing competition environment is very serious,this needs of enterprise itself condition and market environment for detailed analysis,accurate positioninglooking for development opportunity.Based on the macro environment,steel industry situation,main rivals were compared,and in-depth analysis of baotou steel coupling,seamless steel pipe has the advantages and disadvantages of the objective,to help baotou steel seamless steel pipe plant al for its development,the problems and puts forward some solutions for the purpose.Baotou steel seamless steel pipe plant al in strengthening internal management,financial,improve the service quality and outspread,promote industrial system innovation,integrated utilization of resources,establish the aspects such as consciousness,achieve bigger and stronger,completes the target in steel ideas and strategic planning,use the economics,strategic management,operation management,marketing related knowledge,relying on the theory of anchor,looking for more accord with steel seamless steel factory steel league competition strategy adopted market research and data access methods for all kinds of data collection and analysis of baotou steel,and emphatically expounds the seamless steel pipe plant al competitive strategy and measures.
Keywords/Search Tags:industrial adjustment and competitive environment, the high-quality goods consciousness, competitive strategy, seamless steel pipe
PDF Full Text Request
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