Research On The Development Strategy Of Zhungeer Energy Company

Among traditional energy sources,coal has high reserves in China and is easily mined,The coal industry is an important part of our national economy.while oil and natural gas reserves are low,and rely heavily on foreign imports.These conditions make coal the main source of energy supply in China and have promoted our country over the past decade or so.rapid economic development.From 2012 to 2013,with the increasing emphasis on environmental issues and the high pollution of coal,the inherent characteristics of low utilization rate,coal overcapacity problems appeared,the coal industry gradually sluggish,and a large number of coal companies went bankrupt.The aluminum industry is also an important industry for our national economy.However,China has long faced the problem of insufficient quantities of bauxite resources,poor quality,difficulty in mining and smelting,and high production costs.The country's bauxite reserves are facing a crisis of depletion and can only meet the needs of the domestic market for more than a decade.The supply and demand contradictions are serious.The company's main business is coal,which involves comprehensive resource-based enterprises in the power industry,aluminum industry,railway transportation industry and other industries.More importantly,It is a wholly-owned subsidiary of China Shenhua Energy Co.,Ltd..In recent years,Zhungeer Energy Co.,Ltd.has built a demonstration base for green coal mining and associated resources comprehensive utilization in the Zhungeer Mining Area,comprehensively utilized resources in the region,built coal gangue power plants,and carried out wastes such as coal gangue.The utilization of resources;fly ash after power generation is used to produce alumina,yttrium,etc.;and it is extended to the downstream industrial chain to form a systematic and scientific circular economy industrial chain,so as to increase the recovery rate of mineral resources,ore recovery,Comprehensive utilization eventually led to the improvement of overall benefits.This article takes Zhungeer Energy Corporation as the research object,first introduces the research background,including the research purpose and significance,the research content and the research methods,etc.Then it reviews the articles of theresource-based companies that the scholars study,and then uses the integration.Strategy theory,PEST analysis method,SWOT analysis method and five force analysis methods comprehensively analyze the external macro environment of Zhungeer Energy Company,the company's internal advantages and disadvantages,external opportunities and threats,and the industry environment in which the company is located.The development strategy of the Seoul Energy Company in the transition period of the coal industry should be to implement the green integration development strategy based on the integrated operation of the "coal circuit".Comprehensive utilization of the high-Al-rich thorium coal resources in the Zhungeer mining area;increase the level of comprehensive utilization of resources,promote the promotion of coal resources and bulk waste utilization under the guidance of the concept of green resources exploitation,optimize the industrial structure,and build a green recycling economy industrial chain;active Development of coal chemical industry.In order to ensure the implementation of the green integration strategy,it is also necessary to strengthen organizational leadership,set up an integration strategy implementation team,strive for government funding,optimize the use of various capital inputs,strengthen the construction of a demonstration base system,and strengthen investment in technical R&D and technical cooperation.Intellectual property rights.