Azheke Theme Picture Book Design

Nowadays,the protection of traditional villages is becoming more and more important.The protection of intangible cultural heritage and traditional village culture has gradually come into people's attention.Cultural and creative industries are rising day by day.Facing the decline of traditional villages,people from all walks of life have devoted themselves to the protection of traditional villages.Nowadays,the combination of cultural and creative industries and traditional culture has become a trend.Traditional culture provides a source of ideas for creative industries,and promotes the identity of creative industries.Creative industries have become an effective way to promote the continuous development and reuse of traditional culture.The development of cultural and creative industries is also one of the effective ways to protect and develop ancient villages.It has played an important role in increasing the economic development of ancient villages and avoided the destruction of the cultural charm of ancient villages by excessive commercial development.Therefore,cultural and creative industries are of great significance for the protection and development of ancient village culture.As an important branch of cultural and creative industries,visual communication plays an inestimable role in the development and revival of traditional villages.With the development of economic foundation,people's demand for visual beauty of superstructure is getting higher and higher.Artistic beauty can not only bring people sensory enjoyment,but also infuse a clear stream of spirit.Therefore,the green mountains and waters,the simple people,the good air,the local myths and legends,together weave a beautiful scene of the paradise,such a beautiful picture in the form of a picture book,can very well highlight the cultural characteristics of the village,such a local picture book for the Chinese nation Hani culture,intangible cultural heritage added a gorgeous,such a themepicture book for the sound economic development of the village of Azheke played an important role.Based on the study of the village of Azhike in Yuanyang,this paper extracts the local elements such as Zhai Shenshu,October,mushroom house and terrace,as well as the local characters such as Migu,Mopi,Hani's costume elements and so on,and applies them to the design of picture books to produce a representative local Azheke.Local picture books,at the same time,introduce the traditional virtues of Chinese culture and humanistic thinking into the picture books,play a double-decked visual and spiritual enjoyment,not only stimulate readers to love and discover Hani culture,but also arouse everyone to think about human nature.