Research On Festival Activities In Nanjing Confucius Temple Scenic Area

As an important part of modern leisure tourism,festival tourism scenic spots with unique regional culture and festival culture,immersive experience,attracting more and more tourists also caught the attention of the academic circle,scholars from different angles to explore how to better planning,scenic festivals,give full play to its social,cultural and economic benefits.As a representative cultural scenic spot in Nanjing,Nanjing Confucius temple festival culture has its own space and cultural context.This paper takes the festival activities of Nanjing Confucius temple scenic spot as the research object and tries to make a systematic study of the festival activities and its culture in the scenic spot by using the theories of cultural space and cultural communication.This paper is divided into six chapters,including introduction and conclusion.The introduction mainly discusses the origin significance of this research and reviews the existing research status and achievements of the academic circle.This paper introduces the research theory,research method and basic understanding of the research data.The first chapter summarizes the general situation of the festival in Nanjing Confucius temple scenic spot,this part makes a detailed classification of the festival in Nanjing Confucius temple scenic spot,and on this basis summarizes the content of the festival.The second chapter explains the regional culture root and the choice of "cultural space" from the perspective of "cultural space".The third chapter focuses on the analysis of the principles that should be adhered to in the process of inheriting and innovating the traditional festivals in the Confucius temple scenic area,and puts forward some ways to be adopted.The fourth chapter mainly discusses how the Nanjing Confucius temple scenic spot grasps the festival culture IP and festival culture symbol,and analyzes the way of the festival culture dissemination.Based on the study of Nanjing Confucius temple scenic spot festival activities,this article combed out the Nanjing Confucius temple scenic spot of the festival and the festival culture in the unique cultural space and context of culture,with distinctive mark of space and time,unique culture,complete cultural building,build a full-bodied cultural artistic conception by the pure cultural heritage,not only to the visitors to experience and feeling with unique impact and shock,and awakening citizens cultural memory,strengthen the people's cultural identity.Thus,it provides a vivid and successful case for cultural diversity and the survival,inheritance and sustainable development of regional culture.