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Research On Network Self-made Variety Shows From The Perspective Of Youth Subculture

Posted on:2020-11-27Degree:MasterType:Thesis
Country:ChinaCandidate:H F ZhangFull Text:PDF
GTID:2437330572974379Subject:Press and Communication
Abstract/Summary:PDF Full Text Request
Nowadays,the youth subculture and the media technology,commercial capital,and government policies are closely linked,casting a new media landscape,writing the ever-changing Internet culture map,and symbolizing the generalization and contention of the youth subculture in the Internet context.The network-made variety show is an audio-visual product that takes into account the cultural connotation and entertainment characteristics of the Internet era,whether it is the style of the show or the mode of the show,there is a significant youth subculture orientation.First,the youth subculture characteristics in the network-made variety show show the style mirroring of individuation and segmentation,entertainment and carnival,imitation and spectacle;Second,the youth subculture representation elements of the network-made variety show style can generally include: Buddhism and ridicule,hip-hop,quadratic element,barrage and "demon","filth",homosexuality and sex;Third,the youth subculture component points and penetrates the “non-mainstream” model of the subject images,the program performance mode,and the advertising marketing model of the network-made variety show;Fourth,the developmental syndrome of young subcultures in cyberspace is the incorporation and anti-incorporation of business and culture.Finally,in the network-made variety show,the youth and subculture must insist on winning by content and abandoning “cultural waste”,adhere to the positive value mapping,avoid the misinterpretation of the cultural core,adhere to the type of road,and play the role of the trend of differentiation.In order to achieve long-term development.
Keywords/Search Tags:Network-made variety show, Youth subculture, Symbol, Incorporation
PDF Full Text Request
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