Research On The Development Path Of Emei Martial Arts Cultural Industry From The Perspective Of Cultural Creative Industry

Emei Wushu culture has a long history and has a long history.As one of the three major schools of Wushu in China,it contains rich industrial value.In recent years,with the support of relevant policies,Emei legendary commercial events,Emei International Wushu Festival,Emei Wushu cultural tourism and other industries have developed well,and the cultural value of Emei Wushu has gradually changed into industrial value.However,in the process of development of Emei Wushu culture industry,there are still many problems.Although the prospect of Emei Wushu culture industry value is attractive,the road to "gold mine" is still vague.The industrial value of Emei Wushu culture still needs to be further excavated and applied.Therefore,in order to promote the ffurther development of Emei Wushu culture industry,this paper makes an analysis and Research on the talent training,Wushu tourism development,clothing design and competition development of Emei Wushu culture,and deeply understands the relevant factors affecting the development of Emei Wushu culture industry,in order to explore the current development status of Emei Wushu culture industry.Through the methods of literature,field investigation,logical analysis,induction and deduction,and case study,this paper summarizes and analyses the cultivation of Emei Wushu talents,Wushu cultural tourism,Wushu supplies,Wushu clothing development,Wushu performance market and Wushu event development in the cultural industry of Emei Wushu.Through the analysis of the above problems,the main conclusions are as follows:(1)Emei Wushu talent training is mainly divided into school education and Library-School training.To meet the needs of the current market,the training of health-preserving talents is a major development direction.At present,there are still some problems in talent training,such as the shortage of scientific research personnel and the derailment of talent training and market demand.The author believes that the training system of Emei Wushu should be established,which is guided by inheritance and promotion,in order to support the development of the whole culture industry of Emei Wushu.(2)Emei Wushu culture tourism mainly focuses on Wushu health preservation and competitions,pays attention to Wushu participation,experience,and appreciation,and develops well.However,Wushu characteristic tourism is relatively inadequate.In order to promote the development of Wushu culture tourism,it is necessary to establish market-oriented Emei Wushu culture tourism brand and Emei Wushu health presenvation brand.(3)Tourist articles containing Emei Wushu culture are scarce;because of the complexity of Emei Wushu boxing,clothing has not formed a system;so far,the Emei Wushu performing market has not really taken Emei Wushu culture as the main line and Wushu skill demonstration as t:he main body of pure Wushu performing arts and brands.The utilization rate of martial arts resources in literary and creative industries is low,so it is necessary to further explore and apply them to establish martial arts supplies brand,clothing brand and commercial performing arts brand combining creativity with Emei martial arts resources.(4)Emei Wushu events are rich in content and relatively inadequate in characteristics.For the International Emei Wushu Festival,it has been successfully held for six sessions,but the traditional Wushu competitions always face the problem of low participation of the masses.Fighting events have developed well and the participation of the masses is higher,but they are facing the problems of insufficient characteristics of Emei Wushu.It is necessary to further establish the brand of Emei Wushu event centered on the culture of Emei Wushu.