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The "Belt And Road" Strategy Promotes The Research On The International Promotion Of Taijiquan

Posted on:2021-03-18Degree:MasterType:Thesis
Country:ChinaCandidate:Q LiuFull Text:PDF
GTID:2437330629950270Subject:Ethnic Traditional Sports
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Taijiquan is a special sport in China and a cultural form with Chinese traditional national characteristics.It is also one of the important goals in the implementation of important cultural strategies in China.Taijiquan culture will carry "One Belt And One Road" macro boat in the world to create its own postcards.The purpose of this study is to understand the relationship between "One Belt And One Road" strategy and the international promotion of tai chi.By virtue of "One Belt And One Road" strategy,better international promotion of tai chi will be realized and better cultural exchanges between China and the world will be promoted.This paper USES methods of literature,interview and logic analysis,to explore the strategy of "area" booster taijiquan international promotion,mainly from the national policy,the Ministry of Education,ministry of culture issued relevant such as tai chi chuan,the "healthy China 2030" planning outline of files,and for the Confucius institute and Confucius classroom at home and abroad to build platform,coupled with the diversity in the form of new media to seek breakthrough,to promote tai chi international promotion.The following conclusions are drawn from the study:1 to find out the strategy of "area" all the way with the correspondency of between promoting taijiquan,the strategy of "area" taiji culture contemporary value and significance has carried on the detailed and in-depth analysis,and puts forward the strategy of "area" of tai chi culture five international communication strategy,including strengthening the consciousness of taijiquan international communication and strengthen the external propaganda;The international communication organization of taijiquan was established to promote the construction of a platform for the export and exchange of foreign talents.To improve the practicability and adaptability of the international promotion of taijiquan,and to learn from other international communication methods of martial arts;Enhance the comprehensive quality of international communication talents of taijiquan;Promoting the diversified development of international transmission channels of taijiquan.2.Enriched the tai chi cultural theory,"one belt and one road" theory and other relevant theories,and proposed five new strategic viewpoints of "one belt and one road" strategy to promote the international communication of tai chi,which are of great significance to the tai chi cultural theory and "One Belt And One Road" theory.
Keywords/Search Tags:"One Belt And One Road", Tai chi chuan, The international marketing
PDF Full Text Request
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