Research On The Management Strategy Of The Rural Credit Cooperative In Keyouqian Banner, Inner Mongolia

The purpose of the paper is how to use the internal and external conditions,to provide quality and efficient Financial services to" farming rural farmers " through reasonable and effective operative mechanism,enhance the overall competitiveness and achieve sustainable development,for the county policy in the context of develop the rural economy and support the reform of rural credit cooperatives,increase competitive of rural organizations.The development strategy of the rural credit cooperatives in keyouqianqi is a holistic concept which is mainly consists of a clear strategic vision and a determined marketing location.There are three connotations of the specific strategic measures,human resources strategy,performance strategy,brand strategy.Only formulate and execute human resources strategy,performance strategy could create a brand of credit cooperative.This strategy is in order to provide a operable business development strategy for the steady growth of rural credit cooperatives of keyouqianqi,and based on how to solve the problem of what the idea of the business development strategy in rural credit cooperative,how to locate the development strategy,which measures should be taken and how to express the enterprises strategic idea by marketing measures for the comprehensive competition advantage,so that it can get rid of the present marketing difficulties and get into the operating road of sustainable development.?Due to the complexity of rural finance,the wide ragnge of factors influence on rural credit cooperative,the paper is from the operation and development of rural credit cooperatives,rural credit cooperatives in terms of strategic issues.On the other side,there are many other factors to consider,it is the inadequacies of this article.