| The rapid development of e-shopping has made it an important driver of consumer demand,ICT has provided residents with new shopping choices,and also reshaped their shopping behavior patterns and brought revolutionary impacts on physical retail industry.In order to adapt to the new normal of economic development,follow the trend of "Internet +",innovative and transformational development are urgently needed for physical retail industry,and the structure of urban retail space also requires more rational planning.Scholars have rich research achievements on e-shopping and the structure of retail space,but a lack of research on the impact of e-shopping on urban retail space.Based on this background,the thesis analyzes the characteristics of residents' e-shopping behavior and then conducts spatial analysis,exploring the spatial correlation between e-shopping and physical retail industry,aiming to uncover the impacts of shopping on physical retail space,and puts forward proposals for planning and developing.On the basis of the questionnaire survey,the thesis conducts an empirical study using one-way ANOVA,analyzing the characteristics of Nanjing residents' e-shopping behavior and compares two types of products——clothes and books,finding that residents intend to use online searching to get product information and are more concerned about the entertainment and leisure functions of shopping,and experience goods like clothes,have a stronger response towards e-shopping.Then,the thesis conducts spatial analysis,based on the POI data of Nanjing retail industry,uses kernel density and spatial autocorrelation methods,stimulating the spatial aggregation process,exploring the distribution characteristics and hotspots of retail space in Nanjing.In the meanwhile,combining the non-spatial data like online retail sales and spatial date,the thesis uncovers the impacts of shopping on physical retail space.The results show that:(1)The spatial aggregation of the retail space of Nanjing has declined since 2014,started to show a multi-core development trend with the expansion of retail space.Different types of retail industry have different spatial distribution characteristics.All the changes may be connected with the rapid development of e-shopping;(2)The number of online retail sales and the number of physical retail stores have shown a negative correlation on space in the suburb areas,which means the physical retail industry in the suburbs is most affected by e-shopping;(3)online shopping and in-store shopping are both affected by geographical location and show different spatial variation laws.Urbanresidents have a higher level of e-shopping,which has supported the "Innovation diffusion hypothesis" as a whole.In the end,the thesis summarizes the interaction mechanism of consumer behavior and physical retail space,and puts forwards suggestions on the development and spatial planning of retail industry from the perspective of residents' behavior.In general,the changes in consumers' demand will lead to changes in the modes as well as the space structure of retail industry.Therefore,the planning of physical retail industry is supposed to take consumers' demand into consideration,and explore the way of combining online and offline shopping.Besides,the unprecedented development of e-shopping also brings new inspirations on the planning of retail industry.Facing the new situation,the planning practices should pay more attention to the coordination of urban commercial supply and consumer demand,and optimize and improve the urban commercial function in order to promote a sustainable development of urban retail industry.The whole thesis contains about 50000 words,44 pictures and charts. |
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