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Research On The Development Strategy Of Inner Mongolia Aochun Health Industry Development Co., Ltd

Posted on:2019-03-11Degree:MasterType:Thesis
Country:ChinaCandidate:X Y TianFull Text:PDF
GTID:2439330563957387Subject:Senior management of Business Administration
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The aging of the population is a major issue facing the building of a well-to-do society.“Mass population,aging structure” has also become a basic national condition that China must always grasp in building its future development pattern..China's traditional old-age security system has been unable to meet people's increasingly rich needs for old-age care services,accelerate the construction of a new type of elderly care service system,and the reform and innovation of an old-age care system is imminent.The increasingly severe problem of population aging has brought direct impact on family life.In recent years,the contradiction between the increasingly diversified spiritual material needs of the elderly population and the veneer mode of care for the family pension continues to deepen.However,the aging of the population provides a huge source of power for the development of China's pension industry.At the same time,it also brings unprecedented opportunities for private capital to develop the pension industry.This article focuses on the Inner Mongolia Aochun Health Industry Development Co.,Ltd.(hereinafter referred to as the Aochun company).In-depth analysis of the company's strategy for healthy aging,That is,the content of “having a good old age,being old and being medical,being old-fashioned,learning about the old,learning about the old,and having fun in old age”.And based on the industry practice of Austrian companies,Using the PEST analysis method and the SWOT analysis method of enterprise management respectively.Through panoramic tracking research and comprehensive analysis of the social issues faced by the development of the pension industry in Hohhot and the macro and micro environment facing the development of the Austrian company.Taking a comprehensive study and summary of the Australasian pension industry development strategy.And give corresponding guidance and advice.Trying to put forward the development path and mode of China's pension industry.
Keywords/Search Tags:Health industry, Enterprise development strategy, Aging population, Inner Mongolia Aochun
PDF Full Text Request
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