Study On The DEA Growth Efficiency Of Shandong Real Estate Industry Based On Per Capita Perspective

The real estate industry is an important engine to promote national economic growth,which plays an important role in alleviating employment pressure and promoting the development of other industries.Its healthy development is of great significance to the steady development of the national economy.The real estate industry in Shandong Province is developing rapidly,all the indexes are in the forefront of the country,but there are also problems such as large inventory,high housing prices,which hinder the healthy development of the real estate industry in Shandong Province.Therefore,it is necessary to analyze the growth of the real estate industry in Shandong Province from the perspective of efficiency.This paper takes the growth efficiency of real estate industry in Shandong as the research object.First of all,the definition and elaboration of the concept and related theories of enterprise growth efficiency are given.Then,it analyzes the overall development of the real estate industry in Shandong Province from three aspects: economic role,operation,development and sales.Then,on the basis of the existing research literature about the growth of enterprises and the efficiency of real estate enterprises,selecting the corresponding indicators from the perspective of per capita input and output,using SPSS software to analyze the correlation between the indicators,and finally determine the growth efficiency evaluation index of real estate industry in Shandong province,and establish a reasonable index evaluation system;Based on the data of Shandong real estate industry and 14 listed real estate enterprises from 2007 to 2016,this paper calculates the growth efficiency value and its decomposition value of Shandong real estate industry and listed real estate companies by using DEA model.Finally,comparative analysis the growth efficiency of real estate industry in Shandong.In static analysis,firstly,the overall efficiency of listed real estate enterprises is analyzed,and then the growth efficiency of Shandong real estate industry is compared with it.The results show that there is a big gap between the growth efficiency of Shandong real estate industry,the scale efficiency gap is the main reason.In the dynamic analysis,Malmquist index is used to calculate the total factor productivity of the real estate industry and listed real estate enterprises in Shandong Province.The results show that the total factor productivity(TFP)index of the real estate industry in Shandong Province is 1.044,which increases by 0.044,while the overall TFP index of listed housing enterprises was 0.974,a decrease of 0.026.The improvement of pure technical efficiency is the main reason for the growth efficiency of Shandong real estate industry.Finally,based on the evaluation results,the paper puts forward some suggestions to promote the healthy growth of real estate industry in Shandong Province from the perspective of government and industry.