Research On The Development Of The Rural Tourism On The Fringe Of Scenic Area

After 40 years of reform and opening up,China has undergone tremendous historical changes from closure,poverty,backwardness and lack of vitality to openness,prosperity,civilization and vitality.Along with the improvement of comprehensive national strength,the people's life has achieved a leap-forward transition from poverty to food and clothing to the overall well-off.The rapid growth of the national economy,the improvement of living standards and cultural literacy,and the people's demands for quality of life have gradually increased.Tourism has become one of the life content of most people,and various kinds of inbound and outbound tourism have become the norm for many people.However,the strong market demand has also caused problems for famous domestic attractions.For example:Huangshan,every golden week,the amazing traffic flow forced the scenic management committee to issue a current limit announcement to avoid overloading the scenic spot and causing environmental damage.And personnel safety issues.In order to effectively solve the problem of overloading in the scenic spot,it also avoids the loss of passenger traffic caused by the scenic spot.This paper takes the rural tourism under the radiation of famous scenic spots as the main body,and studies the influence of tourism development on the development of local rural tourism.The scenic rural tourism in the scenic spot can not only solve the overload problem of the scenic spot,but also bring about the coordinated development of the local rural society,economy and ecology.Based on the analysis of the origin,formation process and characteristics of the rural tourism in the scenic area,according to the origin,formation process and characteristics of the rural tourism in the scenic area,combined with the research theory of rural tourism at home and abroad,the author puts forward the theory of "icore-edge".System theory,sustainable development theory.Based on the interaction between the development status of famous scenic spots and the development of rural tourism along the edge,the research is based on the interaction.The study found that the rural tourism with the edge of the famous scenic spots has different development advantages,the market potential is huge,the development area is broad,and the tourism resources are abundant.The scenic rural tourism in the scenic spot can make up for the lack of functions of the famous scenic spot tourism products,meet the multi-level and diversified consumer demand of tourists,improve the tourist's tourism expectation,enrich the consumer's tourism experience,and have broad market prospects;The development of rural tourism is not only conducive to the sustainable development of tourism in the scenic spot,but also can create more vitality for the local rural areas and provide a strong guarantee for rural revitalization.The development process of rural tourism in the edge of the scenic spot is unique.The rural tourism planning should focus on the scenic spot,innovate the characteristics of tourism,form a complementary situation with the advantages of the scenic spot,coordinate the development of the surrounding area,and achieve the sustainable development goal of rational development and comprehensive utilization.In order to make the research more representative and more research significance,this paper conducts empirical research on the goal of Ersheng Village around Jiuhuashan Scenic Area.It is proposed that the rural tourism of Ersheng Village should be combined with the development needs of Jiuhua Mountain Scenic Area to carry out complementary development,scientific and rational planning,profoundly excavate farming culture,develop tourism products featuring rural culture,and use the tourism resources of Jiuhua Mountain Scenic Spot as the main target group.To strengthen the development advantage from point to point.