Study On The Present Situation And Countermeasures Of Vegetable Industry Development In Yonglong Town Under The Background Of Rural Revitalization Strategy

Under the guidance of the rural revitalization strategy,many places rely on the construction of the vegetable industry to drive local rural economic development and farmers to get rid of poverty and become rich.Jinglong Yonglong Town is located in the southwest of Jingshan City,at the northern end of Jianghan Plain.Not only is the geographical location factor good,but also rich in water resources,fertile soil and large population,it has an excellent foundation for the development of the vegetable industry.In 2012,with the goal of establishing a large vegetable town in Yonglong Town,various agricultural business entities have flourished around the vegetable industry.In the past seven years,the vegetable industry in Yonglong Town has grown from scratch.As of 2017,one-third of the cultivated land in Yonglong Town has been used to grow vegetables,and the rural economy and farmers' income have increased significantly.However,it is undeniable that there are still many problems in the actual development of the local vegetable industry.In order to better support the rural revitalization strategy,the healthy development of the vegetable industry in Yonglong Town and the establishment of a model of the vegetable industry,on the basis of reading a large number of domestic and foreign vegetable industry development related literature,after field research,data collection and summary,this paper uses The theory of agricultural industrialization,characteristic agriculture,comparative advantage,etc.,in-depth analysis and summary of the status quo and existing problems of vegetable industry development in Yonglong Town,and the use of SOWT matrix model to analyze the development of vegetable industry in Yonglong Town,and finally propose to promote Yonglong Town Suggestions for the healthy and sustainable development of the vegetable industry.At present,the main problems in the development of vegetable industry in Yonglong Town are six points,namely,low scale,weak technical strength,low overall cultural quality of farmers,low quality of vegetables,imperfect sales system and outstanding ecological and environmental problems.Faced with these problems,this paper proposes five major measures to strengthen government guidance and policy support,build a local vegetable industry technology system,actively cultivate new agricultural management entities,accelerate the construction of vegetable circulation system,and improve the agricultural ecological environment.In the construction of the technical system,the application of “Internet + vegetables” should be strengthened,the existing scientific and technological means should be used to improve the efficiency of vegetable production and the labor cost and time cost should be saved.At the same time,the cultivation of the new agricultural management subject should consider the development of the rural complex according to local conditions.And make appropriate use of innovative methods such as live webcasting and subscription of vegetable plots to create more attractive leisure agriculture.Through this research,I hope to promote the further development and growth of the vegetable industry in Yonglong Town,better complete the rural revitalization strategy,and promote the development of local “agriculture,rural areas and farmers”.