Research On Optimization Of Community Direct Marketing System Of Fresh Agricultural Products In Kashi

In order to reduce the prices of fresh agricultural products purchased by urban residents,improve the livelihood problems of urban residents such as purchasing fresh agricultural products and purchasing fresh agricultural products,and at the same time reduce the risk of selling products of producers of fresh agricultural products and reduce the flow of products.For the consumers and producers of fresh agricultural products bring benefits,a new mode of agricultural products circulation-the community direct marketing model of fresh agricultural products has gradually been recognized and accepted by people.Kashgar People’s Livelihood E-Commerce Community Direct Sales System for Fresh Agricultural Products is a realistic portrayal of this model.It applies this model to reality,but at present,it is difficult to continue the community direct sales system for fresh agricultural products in Kashgar People’s Livelihood.Under the new era background,The optimization of community direct selling system is beneficial to the direction of development of community direct selling system for fresh agricultural products of kashgar people’s livelihood,to use reality as the basis for theoretical appraisal,and to the exploration of community direct selling model in the new environment.This paper explores the optimization of community direct marketing system for fresh agricultural products in Kashgar People’s Livelihood E-Commerce,aiming to bring convenience to consumers in urban communities,reduce the circulation of products,and reduce the risk of producer sales.This paper makes a systematic theoretical analysis of the existing community direct marketing system for fresh agricultural products,and analyzes the current situation of the community direct selling system for fresh agricultural products in Kashgar people’s livelihood through practical research and research,and combines theoretical research with actual conditions.A comprehensive analysis of the existing problems in the community direct marketing system for fresh agricultural products in Kashgar People’s Livelihoods,and suggestions for further optimizing the community direct selling system for fresh agricultural products in Kashgar,will lay the foundation for ensuring the operation of the community direct selling system for fresh agricultural products.To further promote the circulation of fresh agricultural products.The research results show that the community direct marketing system for fresh agricultural products in Kashi people’s livelihood is simplified,the supply chain of direct agricultural products is incomplete,and the essence of direct selling of fresh agricultural products begins from the source,and the operator’s improper management of direct selling stores is a phenomenon.There are mainly problems such as high operating costs,low level of management specialization,unstable supply,and inconsistent management of direct selling stores.Therefore,it is recommended to reduce the cost of operators,optimize management,innovate the logistics and distribution model,improve the professional production technology of suppliers,strengthen the chain management of direct selling stores,and create brand direct selling.