Research On Improvement Of Staff Marketing Performance Integral Management System Of China Post Heilongjiang Branch

China postal group Heilongjiang branch is responsible for the Heilongjiang province postal affairs management of the enterprise,since 1998,the postal enterprises and telecom operating separately,February Heilongjiang Province Post Office was founded,which marked the entering stage of independent development.With the 2007 Heilongjiang province postal company eventually achieve the separation,the gradually advancing the legal system reform,and realize the transformation from company to company,marking its began independent operations and losses.The history of Chinese post group Heilongjiang branch of the nature of social responsibility,but also has the profitability of the business,which is in the process of its development on the basis of modern performance management methods to measure the level of employees has become inevitable.However,as part of the traditional postal system enterprises follow the planned economy,the reform is not complete,there are certain inadaptability in the socialism market competition,which makes the overall performance management mode to promote the management process to become inevitable.In this paper,the paper introduces the specific situation of Heilongjiang province postal branch,on this basis,clear the opport unities and challenges of the particularity and the development of enterprises,and the introduction of the performance evaluation system in the current system,develop a comprehensive performance evaluation methods and demonstration and analysis of its popularization.At the same time,a comprehensive interpretation of operating conditions and the current performance evaluation system of the existing problems,to further improve the evaluation of staff performance management system integration marketing structure,content and operating principles,explore the safeguard measures of the system and on this basis,starting from research and development and application promotion and system,organization,personnel,policy etc.the security conditions,clear the specific implementation path,aims to start from improving the performance of Heilongjiang province to promote the post operation company smoothly,starting with improving the performance management level,improve the comprehensive ability.