Research On Post-evaluation Of The Project Of Palace City In Suzhou

The real estate development project is a pillar industry that promotes social production and economic growth in China.It is also an important support for protecting people's lives and urban development.With the transformation of China's economic development and the adjustment of macroeconomic policies,the real estate industry has also moved forward from the golden age to the silver era.The competition of real estate companies has become increasingly fierce.High-cost land resources and strict regulation of real estate market policies are undoubtedly a great test for the development and management of major real estate companies.How to obtain good economic benefits in a fierce competitive environment has become one of the most concerned issues for major real estate companies..Due to the complex factors involved in the development of real estate projects,deviations from goals,excessive costs,delays in schedules,etc.may occur.Strengthening the management of real estate development projects is of great significance to real estate companies.In order to realize the sustainable development of real estate companies and ensure the correctness of investment decisions and the actual economic benefits,this paper conducts analysis and post-evaluation research on the actual conditions of real estate development projects to help companies assess the degree of completion of projects and summarize lessons learned.Follow-up on the investment decision-making and management of new projects to provide reference,improve the real estate business development project management level.First of all,the paper starts with the theoretical research status of post-assessment of real estate projects both at home and abroad,combines the characteristics of real estate projects,evaluates the related theories after combing the induction projects,and systematically analyzes the concepts,goals,contents,and procedures of post-assessment of real estate projects.The elaboration will lay a theoretical foundation for the follow-up evaluation of real estate development projects.Secondly,on the basis of extensive collection and collection of literature and materials,simultaneous interviews with a large number of experts,questionnaire surveys and project site surveys were combined,and theories were linked to reality.Project initiation,decision-making design,construction phase,product sales and after-sales phase were constructed.It is a post-assessment index system for projects with characteristics of real estate development projects.Finally,this thesis uses the Suzhou Wangfu project as an example,uses the post-assessment model constructed to conduct a specific post-evaluation of the project,and analyzes the evaluation results,summing up lessons learned.The research results show that the real estate project post-assessment index system and the embarking assessment model constructed in this paper are feasible in practical operation,and can be used to objectively and comprehensively reflect the overall situation of project implementation.This article aims to improve the post-project evaluation theory,improve the project decision-making and project management capabilities of real estate companies,and provide decision-making guidance for the follow-up and follow-up projects of the project,and has certain theoretical and practical guidance for the development of post-evaluation of real estate projects in China.significance.