A Study On Smart Community Construction And Operation Management Based On Promotion Of Purchase Intention

The main research ideas of this paper are based on the theory and experience of building economy,smart city and intelligent buildings at home and abroad,combined with the status quo of China’s building economic development,aiming at the development strategy of commercial buildings,looking for the best solution for quality,schedule and cost.Program.Facing the status quo and existing problems of building economic development in Tianjin Dayifeng District,firstly,using the location entropy model,the corresponding research on building space planning is carried out to determine the business mode selection suitable for the space business district where the building is located.Secondly,based on the grounded theory,The model of the influence factors of the choice of business buildings in the enterprise building,the driving force framework,and the reference to the business building development strategy based on the user perspective.Finally,based on the concept of smart city,combined with the user’s willingness to choose and the research method of building space planning,the construction plan of commercial buildings is proposed.Firstly,with the help of the relevant theories of building economic space planning,the study on the business distribution of commercial buildings in the Great Wind Zone.Facing the spatial gathering and business situation of various business buildings in the windy area,according to the circle theory,the three clusters of business districts are analyzed:the Italian business core area,Haihe-New The Kaihe Gold Belt and the sub-center along the Zhongshan Road;after that,based on the spatial Gini coefficient,the current 1]categories of business buildings in the Dayi Wind District are calculated.Then the location entropy theory is used to analyze the business situation of the three building business districts.Based on the analysis results,the basic ideas for the planning of the building business circle in the wind zone were proposed.Secondly,based on the perspective of the user’s willingness to choose,the research on the factors affecting the entry of business building users is determined,and the qualitative research method is used for analysis.In the face of the research on the influencing factors of the choice of users of intelligent business buildings,it is proposed to use the grounded theory method to select 40 interviewees for face-to-face interviews.After using the qualitative analysis software Nvivo8 for preliminary sorting and extraction,after deduplication and other screening,open coding Refining 54 initial concepts and 15 categories;further completing the spindle coding:obtaining five main categories by analyzing the links between the 15 concept categories:building business circle planning,intelligent building construction,service support system,government support system And the resource support system;finally,through selective coding,the model of the influence factor of the choice of the intention of the intelligent business building user formed by the interaction between the internal power and the external power is obtained.Finally,with the help of the previous study of the economic planning of building economics,the intelligent business building development and operation strategy of the Dayi Wind District was determined based on the influencing factors model of the user choice willingness of the intelligent business buildings in the wind zone.With the internal drive as the core,integrate the building business circle planning,determine the intelligent building construction plan,and improve the service support system;use external drive as the guarantee,optimize the government support system,strengthen the resource support system,and finally complete the intelligent business building construction platform of the Dayi Wind District.overall enhancement.