Research On The Profit Model Of The Express Industry From The Perspective Of Value Management

With the development of the Internet economy and the transformation and upgrading of the consumption mode of residents,the express industry is booming,and its importance to the national economy is increasingly prominent.The entry threshold of express industry is low,the competition is fierce,and the homogenization of operation is serious.Therefore,seeking an effective profit model becomes the key to establish sustainable competitiveness of express enterprises.Under the guidance of strategic management theory,value management theory and profit model theory,this paper establishes a three-level effective analysis framework of profit model.According to the logic of profit model design and value management,it systematically analyzes the value management ability of enterprise profit model from three levels: value discovery,value creation and value realization.Value discovery focuses on the front-end driving force of profit model--strategy.Through the analysis of business strategy and financial strategy,it analyzes the guidance of value discovery to profit model;value creation focuses on the center of profit model,effectively blends value management activities and profit model elements,and analyzes the matching between value creation and profit model;value realization from financial and non-financial aspects From the perspective of profit model operation effect for a comprehensive evaluation,focusing on profit quality analysis,analysis of the value realization of the profit model.Based on this framework,this paper analyzes the value management ability of the profit model of SF holding,a giant in express industry.It is found that Shunfeng's value discovery and value creation activities are relatively effective,with obvious competitive advantages,but the value realization has moderate guarantee to the profit model.Based on this,this paper puts forward targeted improvement suggestions,in order to further enhance the enterprise value and core competitiveness.This paper considers that the profit model is the key to establish the competitive advantage of the industry.The profit model should be connected with the value discovery,accurately identify the resource advantages,build a profit wall,and continuously follow up the profit model and adjust it in time through the analysis of the value realization of the profit model,so as to effectively realize and enhance the enterprise value.