Research On Optimization Of Tax Planning For RS Real Estate Company

With the continuous development of China's market economy and the acceleration of urbanization process,the real estate industry has occupied an increasingly important position in the development of China's national economy.At the same time,problems such as overpriced housing and excessive speculation have also followed.Since the 19 th Communist Party of China National Congress,in order to further standardize the development of the real estate market,the government has strengthened the macro-control on the industry,which is both an opportunity and a challenge for many real estate enterprises.How to optimize the structure,control the cost,and seek sustainable and healthy development has become an urgent problem for the industry.This paper takes RS real estate company's tax planning as the research object,on the basis of tax regulation theory,contract theory,financial leverage theory and other relevant theories,this paper studies and analyzes the tax burden of RS real estate company and the status quo of tax planning through the methods of literature review,case analysis and statistical analysis.On this basis,through the analysis of the internal and external factors influencing the company's tax planning,the SWOT matrix is established,the strategic direction of tax planning optimization strategy is identified,and RS real estate company's tax planning optimization idea is determined accordingly.According to the idea of optimization,this paper takes each link of the company's project production and management as the logical starting point,and proposes optimization strategies according to the different characteristics of each link.Finally,a typical case of the company is given to demonstrate the application of the optimization strategy to verify its effectiveness and extensibility.In order to ensure the effective implementation of the optimization scheme,this paper also puts forward four safeguard measures.This paper based on the overall perspective,combined with the actual situation of the company,to optimize the design of its tax planning scheme,reduce the risk of tax planning,strengthen internal management,and also contribute to the realization of the enterprise value maximization goal.