Research On Evaluation And Protection Of Cultural Heritage Tourism Resources In Jilin City

With the development of economic globalization,as people's living standards generally improve,the demand for material and culture is also increasing,and the tourism industry is also rapidly developing.As a famous historical and cultural city,Jilin City has a long history and rich cultural resources.It has many cultural heritages and distinctive features of ethnic minorities in Northeast China.It attracts a large number of tourists to visit all year round.Today,tourism in Jilin City is developing rapidly,and the ice and snow tourism industry is developed,which can bring a large number of tourists to Jilin City.The development of cultural heritage tourism is slightly inferior,but the development potential is huge.At present,how to effectively evaluate the cultural heritage resources of Jilin City,protect the original features,and promote the sustainable development of the characteristic tourism economy is still a problem that Jilin City,a historical and cultural city development plan,needs to pay attention to.The purpose of this paper is to promote the rational and coordinated development of cultural heritage tourism resources in Jilin City,and systematically carry out research on the development of material cultural heritage.Dig deeply into the historical and cultural connotations,and evaluate the cultural heritage of the districts under the jurisdiction of Jilin City through the use of hierarchical analysis to provide a basis for a more scientific and rational development of cultural heritage tourism.Combined with a questionnaire survey,the current advantages and disadvantages of the development of cultural heritage tourism in Jilin City are analyzed.On the basis of preserving the original cultural features,it puts forward selective and targeted development suggestions to provide new ideas for the rational development and utilization of cultural heritage and sustainable development.Through the analysis of the survey data it is found that the development of cultural heritage tourism in Jilin City has beautiful natural scenery,rich cultural heritage resources,unique cultural heritage,and many advantages of festival activities,which can promote the development of local cultural heritage tourism.However,there are shortcomings such as incomplete cultural heritage tourism facilities,remote and scattered scenic spots,easy damage,lack of content,lack of entertainment and lack of publicity.In view of the advantages and disadvantages of the development of cultural heritage tourism in Jilin City,some targeted and reasonable development suggestions are proposed.Through comprehensive analysis,it is concluded that the development of cultural heritage should be selective,and each cultural heritage with a large scale,high uniqueness,and great development potential should be selected for tourism development to build a relatively real,but diverse content of tourism products.During the development process,the principles of sustainable development should be followed,and cultural landscapes should be integrated with natural landscapes for protective tourism development.The improvement of infrastructure and surrounding supporting facilities is an important condition for tourism activities.It can increase signs,tourist reception centers,rest spots,etc.to meet the various needs of tourists,and by improving the surrounding natural and social environment,create a safe,legal and honest Tourist city image.Update relevant information on cultural heritage tourism on the Internet in a timely manner,publicize in multiple ways,broaden communication channels,and interact with tourists to understand the needs of tourists in a timely manner,and launch new tourist routes and preferential prices.Strengthen community cooperation,focus on cultivating citizens'ideas of caring for the environment and protecting cultural heritage,so that local residents can become both beneficiaries of cultural heritage tourism and protectors of cultural heritage.