Research On Development Strategy Of R Geological Exploration Co.,Ltd

Novel coronavirus pneumonia is a new environment for geological prospecting.The environment of the market competition is increasingly fierce in the geological environment.Under the influence of the new crown pneumonia,the international mining market is depressed,and many geological prospecting enterprises have gone downhill.It has a certain test for the future development of R geological exploration Co.,Ltd.To make a breakthrough in this dilemma,the key lies in the formulation of development strategy.Taking r geological exploration Co.,Ltd.as an example,firstly,based on the literature review of strategic management and development strategy by domestic and foreign scholars,this paper introduces the current development status of R geological exploration Co.,Ltd.,and analyzes the main problems and causes in the development.Secondly,the environment of R geological exploration Co.,Ltd.is analyzed in three aspects: Pest macro environment analysis,Porter five forces model analysis and internal analysis.Then,according to the SWOT analysis,it lists the four aspects of strengths,weaknesses,opportunities and challenges,and carries out the matrix combination,and analyzes the possibility of various development strategies.Based on the above analysis,it selects the development strategy of R geological exploration Co.,Ltd.and decomposes the development strategy layer by layer from three parts: overall strategy,key areas and main tasks.Finally,this paper puts forward the guarantee measures for the implementation of the development strategy of R geological exploration Co.,Ltd.,including organizational structure,human resources,finance and technology.