Research On The Innovative Design Of Diexi Embroidery In Mao County Under The Background Of The Integration Of Culture And Tourism

Qiang ethnic group is an ethnic group with ancient origin.It has gone through a long historical change and living drift from Qiang people to Qiang people.From "fuzzy" to "finalization",in this long historical evolution process,a rich and unique Qiang culture has been formed.Among these,Qiang embroidery is very representative,which can deeply show the carrier of ethnic memory.As a distinct artistic branch of Qiang embroidery,Tour Embroidery has gradually formed and developed in the integration of Qiang and Han cultures.With strong regional style and unique aesthetic value,Tour Embroidery is mainly distributed in Maoxian County and the areas to the north.Dianxi is the highest representative area of the art,which shows the artistic charm of Tour Embroidery.This topic choice swim embroider design art as the research object,aims to apply the method of literature research,field research,image study,from division,craftsmanship,cause many aspects,such as culture,development status,the status quo,to the understanding of the swim embroidery art features and regional culture of digging,laying solid foundation theory research.On the basis of comprehensive analysis of tour embroidery,it integrates traditional cultural innovation design methods and principles from excellent cases of cultural and creative design,clarifies the design ideas,and finally completes the pattern innovation and cultural and creative design of tour embroidery.In terms of theoretical research,You Embroidery has a small minority.Based on the analysis of the current situation at home and abroad,You Embroidery still has a large research space.It can supplement the theoretical database for the systematic study of You Embroidery and provide valuable reference for the study of You Embroidery pattern art.In terms of innovative design,the plant "Lily of the Minjiang River" is used to carry out cultural and creative practice.The unique theme brings rich visual effects,and the content is novel without losing its cultural roots.At the same time,there are few embroidery products in the cultural tourism market.The design is implemented and the embroidery women are linked together to make the export of tourism embroidery culture more favorable,bring actual economic benefits to local women,and complete the living inheritance of tourism embroidery under the general trend of integrated development of culture and tourism.